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Must-know Pakistani Brands for Stunning Eastern Fashion

by Shomi Official 01 Feb 2025 0 Comments

The fashion landscape of Pakistan needs no introduction. It’s the epitome of how a tradition can coexist with modernity. From the detailed embroideries of Punjab to the vibrant colors of Sindh, our country’s rich cultural diversity creates a visual feast that embodies elegance, class, and timeless allure. This fusion of traditional charm and contemporary flair makes Pakistan fashion truly unique and a treat to the eyes. These Eastern Dresses tell a story of innovation, heritage, and creativity.

Pakistani fashion brands are an essential discovery for those planning a wardrobe upgrade with a twist of Eastern flair. The women's clothing brands in Pakistan have reinterpreted the traditional styles with a modern twist, making them a must-know for every fashion conscious. From everyday casual chic to bridal couture, our blog covers a list of brands that are bound to give you a wardrobe full of fashion choices, always fresh, bold, and timeless.

Maria B– Elevating Easter Fashion with a Modern Flair

Maria B is a name synonymous with luxury and sophistication. This iconic fashion house has captivated fashion lovers with its smart approach to blending traditional techniques with modern fashion. It’s been over two decades since they have been serving customers who love to stay ahead of the curve while keeping a connection to their cultural roots.

It’s not just the casual dresses that make Maria B stand out; its Eastern formal dresses are equally impressive. The brand not only excels in designing your everyday fashion. Its stunning selection of formal dresses ensures your look for every occasion is perfect. Its unique ability to balance tradition and modernity made it so popular among fashion-forward individuals and Pakistan’s fashion marketplaces, and Shomi is no different. You can find a huge range of unstitched 3-piece festive collections, M prints by Maria B winter edition, and embroidered wedding collection, not to mention.

Asim Jofa– Eastern Roots Meet Bohemian Style

If boho-chic fashion with a modern twist is your thing, Asim Jofa is a brand worth exploring. Known for luxurious and glamour-filled designs that are nothing but breathtaking. The owner, Asim Jofa, is known for its expertise in embroidery and focus on fine details. The bridal and Eastern formal dresses are drenched in luxury with intricate crystals, beadwork, and embroidery.

What distinguishes Asim Jofa is its designs, which feel both timeless and trendy. Whether it’s a wedding function, a formal gala, or casual wear, this brand’s creations are perfect for any occasion. These masterpieces from Asim Jofa have been made easily accessible at Shomi. You can add your closet with Asim Jofa winter collection and unstitched 3-piece digital lawn.

Zara Shahjahan– Heritage Infused with a Modern Twist 

Known for its unique take on traditional clothing, Zara Shahjahan is another prominent name amongst the Eastern clothing brands in Pakistan. With its vibrant prints and comfortable designs, Zara Shahjahan offers everything from handwoven fabrics to delicate sequin work. This brand stands out for its use of luxurious fabrics like silk, organza, and chiffon, all wrapped in intricate embroidery, making them perfect for weddings, formal events, and evening soirees.

If you crave designs inspired by Pakistan's cultural heritage, Zara Shahjahan won’t disappoint. With motifs drawn from Mughal art and rich South Asian embroidery, you will surely get an extravagant look with a refined, royal touch. Also, their casual wear for winter and summer is nothing short of comfort and style. Fortunately, these one-of-a-kind pieces are available on Shomi. You can shop for an unstitched 3-piece winter collection, Zara Shahjahan lawn and whatnot.

Cross Stitch– Bridging the Gap Between Traditional and Contemporary

When it comes to fabric and fashion, Cross Stitch has become a household name in Pakistan. This outstanding brand crafts garments that are visually striking and artistically detailed. From giving your wardrobe a fresh style twist to winter articles that are both cozy and stylish, they have you covered throughout with their beautiful collections.

Cross Stitch has become the hallmark of grace and sophistication, offering perfect fashion choices for occasional charm and daily wear. Its mastery of combining the old Eastern styles with new twists has made Cross Stitch a beloved name in Pakistan’s fashion industry. Shomi knows that pretty well and ensures you have easy access to Cross Stitch on our website. Get your next festive look and casual attire sorted!

Bin Saeed– Tradition Reimagined 

Bin Saeed is a fashion house celebrated for combining traditional craftsmanship with modern trends. The legacy that spans years of creativity and innovation. The brand has become a go-to choice for fashion enthusiasts seeking garments that speak of heritage, culture, and contemporary style. With each collection, the brand continues to set new fashion standards.

Its ability to reimagine tradition for the modern world is what sets Bin Saeed apart from others. For those who appreciate Eastern dressing alongside modern sensibilities, Bin Saeed is the name in the name you can rely on in the women's clothing brands in Pakistan. Shomi ensures you have the latest pieces from Bin Saeed on our website. We proudly showcase its exquisite collection that never goes out of style. Shop Bin Saeed’s exclusive printed cotton collection, khaddar frocks, and stitched luxury formals.


Wrap Up

Unsurprisingly, Pakistani fashion’s essence lies in its beautiful blend of culture, innovation and tradition. These above-mentioned Eastern clothing brands in Pakistan are famous for that only. They bring you the intricate artistry of tradition with the sleekness of modern designs. Luckily, all are available at Shomi. Whether you need casual wear from Bin Saeed, wedding attire from Asim Jofa or formal Eastern dresses from Maria B, we have you covered.

So, head to Shomi and let these brands guide you in crafting a wardrobe filled with timeless Eastern fashion.
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